Check out this guide by Chris Spooner and this guide by GoMediaZine
Intro to Illustrator Typography Challenge
Pick one of the following quotes from the film, Helvetica and copy/paste it into a print document in Adobe Illustrator.
Michael Bierut: It's The Real Thing. Period. Coke. Period. Any Questions? Of Course Not. Share this quote Rick Poynor: Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring. Share this quote Massimo Vignelli: There are people that thinks that type should be expressive. They have a different point of view from mine. Share this quote Massimo Vignelli: You can say, "I love you," in Helvetica. And you can say it with Helvetica Extra Light if you want to be really fancy. Or you can say it with the Extra Bold if it's really intensive and passionate, you know, and it might work. Share this quote Wim Crouwel: The meaning is in the content of the text and not in the typeface, and that is why we loved Helvetica very much. Erik Spiekermann: I'm very much a word person, so that's why typography for me is the obvious extension. It just makes my words visible. Share this quote Erik Spiekermann: It's air, you know. It's just there. There's no choice. You have to breathe, so you have to use Helvetica. Share this quote Erik Spiekermann: I mean, everyone puts their history into their work. Share this quote Rick Poynor: Maybe the feeling you have when you see particular typographic choices used on a piece of packaging is just "I like the look of that, that feels good, that's my kind of product." But that's the type casting its secret spell. Share this quote Lars Müller: And I think I'm right calling Helvetica the perfume of the city. It is just something we don't notice usually but we would miss very much if it wouldn't be there. Share this quote David Carson: Don't confuse legibility with communication. Just because something is legible doesn't mean it communicates and, more importantly, doesn't mean it communicates the right thing. Share this quote Wim Crouwel: You're always a child of your time, and you cannot step out of that. Share this quote David Carson: I have no formal training in my field. In my case I've never learned all the things I'm not supposed to do. I just did what made sense to me. I was just... experimenting, really. So when people started getting upset, I didn't really understand why, I said, "What's the big deal? What are you talking about?"
Rick Poynor: Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring. Michael Bierut: Everywhere you look you see typefaces. But there's one you probably see more than any other one, and that's Helvetica. You know, there it is, and it seems to come from no where. You know, it seems like air? It seems like gravity? Jonathan Hoefler: And it's hard to evaluate it. It's like being asked what you think about off-white paint. It's just... it's just there. And it's hard to get your head around, it's that big. Erik Spiekermann: Most people who use Helvetica, use it because it's ubiquitous. It's like going to McDonald's instead of thinking about food. Because it's there, it's on every street corner, so let's eat crap because it's on the corner. Michael C. Place: For me Helvetica is just this beautiful, timeless thing. And certain things shouldn't be messed with, you know? Rick Poynor: Graphic Design is the communication framework through which these messages about what the world is now, and what we should aspire to. It's the way they reach us. The designer has an enormous responsibility. Those are the people, you know, putting their wires into our heads.
Pen Tool Challenge # 1-Beginner Pen Tool
Complete the Following challenges and to submit to the S Drive and Flickr for evaluation.
Use this Template to create your Text Portraits in
Alphabeasties
Challenge: Using ONLY text, create an animal out of the first letter of that animal. Tools:Adobe Illustrator, Pen tool ,Type Tools (Typing inside an area, Typing along a path, etc), The Internet (To find an image of an animal only)
Steps:
Using the internet find a picture of your animal.
Save the image of your animal to the desktop.
Open up Adobe Illustrator
Open up a new document (File > New Document)
Go to the FILE menu and PLACE your image you saved onto the desktop. (See images below)
TRACE your image using the PEN TOOL (Or just use the image as inspiration and draw it on your own!)
Use the TYPE tool to figure out how to create your animal out of type!
Criteria:You choose a font that represents of 'fits' that animalYou have used the new TEXT tools (Typing along a path, inside a path, etc.)You have found and made use of the CHARACTER BOX (Changing the font type, size, spacing, etc)You have chosen to bold certain parts of the text to give the feeling of black or darker areas on the animalThe text is the center of focus, not the background design.
What to turn in:Your final should have the name of the animal, the font that you used and your first and last name as shown below! Add extra details for visual interest or humour if you have time!
Sheep photo from: Alphabeasties: And Other Amazing Types By: Sharon Werner and Sarah ForssBlue Apple Books Publishing
How Do I use the Pen Tool?
There are many videos on this easy to pick up, hard to master tool. Here is one worth checking out!